BA(Hons) Fashion Design degree course top student
Fashion Design student Jamie Long with his winning design.
Tue, 11 Feb 2014 16:35:00 GMT
Fashion Design with Textiles BA(Hons) student Jamie Long wins Cad and the Dandy Award in National Tailoring and Design Awards
AWARD-winning fashion design student Jamie Long aims to play his part in helping fashion-conscious men to dress well. And stylish scientists should thank him for adding some fashion design flair to their lab coats!
Aged 20, Jamie is in the second year of his Fashion Design with Textiles BA course at the University of Huddersfield. Already he has won one award, which lands him a work placement with a top Savile Row tailor, and he is in the running for another prestigious prize.
It means that Jamie’s decision to concentrate on designing menswear – a slightly unusual step for fashion students – is already beginning to pay off.
“Working on menswear is such a good thing to do right now. At one time it might have been quite a dull field, but now you can really challenge conventions,” he says. “Men are pushing the boundaries and wearing more out-there things.”
A passion for tailoring
Watch the video for more information on the National Tailoring and Design Awards by the Savile Row Training Academy.
At the University of Huddersfield, Jamie has developed a passion for tailoring and loves to work with quality fabrics, such as the best Yorkshire woollens.
He entered designs for two tailored jackets to the National Tailoring and Design Awards run by the Savile Row Training Academy. There were hundreds of entries from students across the UK and the judges – leading names from the industry – chose Jamie for the final 20. He then emerged as one of the winners, scooping the Cad and the Dandy Award, sponsored by one of London’s most progressive tailoring firms.
He wins a £500 cash prize plus a coveted work placement with Cad and the Dandy. He impressed judges with 100 per cent wool jackets in a dramatic combination of greys and yellows, inspired by colours and patterns of brickwork in prohibited areas with their warning signs.
Student Design Awards
Jamie has also made it to the final eight for the Student Design Awards sponsored by the Association of Suppliers to the British Clothing Industry. For this, his brief was to redesign a standard uniform – so he plumped for the classic lab coat. He is now in the process of making up his design, in order to submit the finished article for judging.
“I have retained the features that make lab coats fit for purpose, but have brought it up to date,” said Jamie. His lab coat, made from crease-resistant polyester cotton, is in the traditional white, but with some pastel colours added.
Jamie is from Sharlston near Wakefield, and attended Crofton High School and Pontefract New College, where he studied textiles. His tutors realised that he had a flair for fashion, so he applied to the University of Huddersfield, which is acknowledged as one of the top centres for the subject – it is one a small number of universities and colleges to have been granted an all-new accreditation by the industry body Creative Skillset.
