Public lecture: The rise, fall and a new dawn for marketing
Wed, 23 Oct 2013 14:49:00 BST
John Saunders is Emeritus Professor of Marketing, Aston Business School, England and Distinguished Professor at AUDENCIA Grade École Nantes, France. His major research interests are evolutionary marketing (the application of evolutionary theory to marketing), sustainable marketing and the future of marketing. He holds degrees from the universities of Loughborough (BSc), Cranfield (MBA) and Bradford (PhD).
His research has appeared in many A-rated marketing journals (Journal of Marketing, Journal of Marketing Research, Marketing Science and the International Journal of Research in Marketing) as well as in A-rated journals in allied disciplines (MIS Quarterly and the Journal of International Business Studies).
Among his contributions to the academic community are the editorship of International Journal of Research in Marketing, President of the European Marketing Academy and Dean of the Chartered Institute of Marketing. He is also a Fellow of the Chartered Institute of Marketing (FCIM), the British Academy of Management (FBAM), the European Marketing Academy (FEMAC), Freeman of the City of London and Member of the Worshipful Company of Marketors. In 2009 he became a Companion of the Association of Business Schools.
Throughout the years he has acted as a consultant to many organisations including The Singapore Government, The Asian Development Bank, Nestle, Rolls-Royce, Unilever and Ford as well as advised several business schools and universities.
This FREE public lecture, open to all, takes place in the Business School lecture theatre on Wednesday 6 November. Registration begins at 5.45pm and the lecture commences at 6.00pm
Further information and details on how to register can be found here.